Delhi Binny's Brigade owner Sneh Binny on being part of Tennis Premier League: Looking forward to some fantastic matches

The Tennis Premier League begins today! Delhi Binny's Brigade owner Sneh Binny says that this year, his team is sure to shine. He adds that it’s a great opportunity for them to showcase their expertise in the game.

“I am very excited about TPL Season 5 and this year, I believe our team, Delhi Binny's Brigade, will showcase exceptional skill, and determination in this league. Our team has been practicing a lot for the league. I'm hopeful that our players will do great in both singles and doubles matches. Winning won't be easy, but I trust our team's abilities and teamwork. It's an exciting opportunity for Delhi Binny's Brigade to show what we're made of, and I'm looking forward to some fantastic matches,” he says.

Actress Malaika Arora has been supporting the team. Talking about the same, he says, “Having Malaika Arora as the face of Delhi Binny's Brigade adds a touch of elegance and star power to our team. Her association will not only elevate our brand but also bring a unique blend of style and grace to the competitive spirit of the league. I believe her presence will inspire our players and resonate with fans, creating a distinct identity for our team both on and off the court.”

He adds, “I can attest that having celebrities associated with the sport significantly boosts its reach. Celebrities bring attention, fan engagement, and a broader audience, enhancing the overall appeal and popularity of tennis. When well-known personalities align themselves with tennis, it not only attracts attention from their existing fan base but also introduces the sport to new audiences.”

TPL has contributed to making tennis a more popular sport, says Sneh, adding, “Tennis Premier League has played a significant role in elevating the popularity of tennis. We've invested in initiatives that not only enhance our team's performance but also contribute to the broader tennis community. By organizing fan-centric events, nurturing emerging talents, and collaborating with local communities, we strive to make tennis more accessible and appealing to a diverse audience. Our efforts aim not just to win matches but to foster a lasting and positive impact on the sport's popularity.”